There I was, stuck in the traffic, trying to figure out how the fuck will I find funds to do a job I have in mind, when it hit me....I will do a market research...I will put as much effort as possible to understand the people that I will be targeting as customers...Such a task may seem trivial and easy for someone trendy, and fashionable...But for me...It requires funds, preparation - both physical and mental - and time.
So, the same evening I started my newly set goal, with a very easy target...in a familiar environment, and with a friend that shared my school of thought...We ventured bravely into a cafe, one of those that even smell trendy, and charge for a coffee 6 euro, and got ourselves seated in a central table, so that I could observe the larger part of the place. Next to us were a same-age-different-planet girl with an identical boy, having a discussion about how hard life is, because the girl couldn't get a guy who would look trendy, but after all still be a man, and the guy (gay?) because (s)he couldn't get enough money to buy new clothes and "staff". I listened, stoically in the beginning, aggravated as time passed, and towards the end, I lost my temper...Made some comments, which resulted in them leaving, and me having a better mood. After that incident, I decided that it would be best if I kept quiet, and just observe what's going on around me, and what can I do to make it better...
Looking was not much better than hearing...All around me, people aged from 18 to 28, looking alike in manners, appearance, and attitude...No difference whatsoever, other than the one imposed by the different manufacturers of clothes and shoes and the variation of the main color. First emotion, disappointment, second anger, and third that struck me, indifference. Indifference for them that decided to be like this, for the way they think, and for the things that determine their life...Nonetheless, due to the nature of my current employment, and also the previous industry I was in - entertainment - I have a solid way to make a profit out of it....
It is just too fucking annoying to see people with so many potentials and freedom at hand to throw it away for no reason...just because they have it all...By now my coffee is finished, and my friend bored - I managed to be silent for about 40 min., must be a personal best - so he looked at me, and asked me if I had reached any useful conclusion for the gig im interested.
My answer to him was "Go figure..."
Wednesday, February 02, 2005
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